Adrien Cohen

Energizer
DISC Type : I

Digital Product Owner - Head of digitalization at Feedgy

Greater Marseille Metropolitan Area, France

Overview

Adrien is a Digital Product Owner and Project Manager specializing in leading digitalization projects using Agile methodologies. His experience spans major brands like CHANEL, where he managed IT initiatives for the global Artistic Direction. Colleagues praise him for being a patient collaborator and a great listener, skilled at coordinating diverse teams.

Beyond his core technical roles, Adrien has a keen interest in digital media and creative content. He has a background in communication and a proven ability to identify and promote web content on the cusp of going viral. His academic interest in the "Art of Fiction" suggests an appreciation for compelling storytelling.

He has launched mobile apps and digital experiences for all of CHANELs divisions, including Fashion, Watches & Fine Jewelry, and Fragrance & Beauty.

Personality Overview

Full Of Energy

Big Picture Person

Enthusiastic

They are people oriented, friendly and like creating new connections.  They are naturally enthusiastic, so take their promise with a pinch of salt. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Digital Transformation
As Head of Digitalization at Feedgy, he was responsible for establishing new digital processes and strategies for all services.
Luxury Brand Digitization
His experience at CHANEL involved managing e-commerce and digital product initiatives for all of the brand's luxury divisions. [Predicted]
Agile Project Management
He is experienced in managing projects through Agile frameworks like Scrum and Kanban, including backlog management and leading ceremonies.

Media Appearances

Adrien has no verified media appearances

Work History

1-2024 - 6-2025
Digital Product Owner - Head of digitalization at Feedgy
7-2023
Freelance at WOLD
7-2023 - 11-2023
Digital Product Owner - Web media creator at Studi
4-2018 - 6-2022
IT PMO - IT referent for the global Artistic Direction at CHANEL
12-2015 - 3-2018
IT Product Owner - IT referent for Fragrance & Beauty Artistic Direction at CHANEL

Education

2011 - 2012
Bachelor's degree from New York Institute of Technology
2008 - 2012
Double Degree - Master 1 in communication from EFAP - École des nouveaux métiers de la communication

More Information

Social Presence :

Prographics :

Exp : 10 Location : Greater Marseille Metropolitan Area, France Job Level : N/A Designation : Digital Product Owner - Head of digitalization at Feedgy
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Insights For Selling To Adrien

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Talk anecdotally about the customer experience that your product offers
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Avoid overloading them with too much detail
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adrien is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Adrien

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Adrien move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Adrien take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Adrien

Personality Compatibility


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