Akash is a Marketing Manager at SUGAR Cosmetics, leading their skincare brand, Quench. With a PGDM from IIM Kozhikode, he specializes in building digital-first brands, having previously launched the D2C brand "Buds & Berries" from scratch while at CavinKare, overseeing its P&L and growth.
Outside of work, Akash has a strong interest in strategy and analytics, enjoying poker, badminton, and chess. He also dedicates time to reading market reports from brokerage firms and follows authors like Dan Ariely and Ray Dalio, indicating a passion for behavioral economics and investment principles.
He created and launched a successful D2C brand from the ground up for an established CPG company.
Read the full overview →It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features. They like to take decisions independently and do not seek others' support often.
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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