Alan Hubbard

Energizer
DISC Type : I

Senior Vice President, Marketing Operations at Live Nation Entertainment

Spring, Texas, United States

Overview

Alan Hubbard is the SVP of Marketing Operations at Live Nation, where he focuses on improving efficiency and automation. His career is marked by significant achievements, including increasing profitability by over 300% as COO of BubbleUp. He holds an Associate of Business Administration from the San Diego Golf Academy.

Alan has a strong entrepreneurial background in the gaming world, having founded Attaq Online, a company focused on creating online tournament experiences for gamers. His interests also extend to golf, evidenced by his specialized degree and past management role at TopGolf.

He holds a patent for a touchscreen monitor embedded into a play mat, designed to enhance the trading card gaming experience.

Personality Overview

Imaginative

Enthusiastic

Big Picture Person

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are friendly, approachable and love to make new connections. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Marketing Operations
As SVP of Marketing Operations, he implements tools and processes to improve efficiency and automation across the customer acquisition funnel.
Data-Driven Growth
At a previous company, he instituted a more data-driven approach to business decision-making, which resulted in a profitability increase of over 300%.
Process Automation
His current role involves overseeing marketing operations and implementing tools to improve automation capability for internal and external processes.

Media Appearances

Alan has no verified media appearances

Work History

8-2022
Senior Vice President, Marketing Operations at Live Nation Entertainment
8-2018 - 7-2022
Chief Operating Officer at BubbleUp
5-2018 - 7-2018
Director Of Business Development at BubbleUp
8-2014 - 4-2018
President at Attaq Online
6-2014 - 11-2014
Director of Business Development at Abstract Media

Education

2004 - 2005
Associate of Business Administration from San Diego Golf Academy
2000 - 2004
15 Hours from Eastern Mississippi Community College

More Information

Social Presence :

Prographics :

Exp : 13 Location : Spring, Texas, United States Job Level : Leadership Designation : Senior Vice President, Marketing Operations at Live Nation Entertainment
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Insights For Selling To Alan

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid cutting into their flow
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alan is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Alan

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Alan move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Alan take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Alan

Personality Compatibility


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