Ale Santoliva

Trailblazer
DISC Type : DI

Creative Project Lead at Brutko.com

United States

Overview

Ale Santoliva is the Co-Founder and Creative Project Lead at Brutko. com, a fractional design and operations studio. She focuses on project management and client relationships, helping entrepreneurs grow with strategy-driven branding and creative support. She holds a Master of Arts from the Higher School of Economics and is described as creative, clear, and knowledgeable.

Outside of work, Ale is passionate about language, having worked as a professional English and Spanish instructor. She actively participates in networking communities for female entrepreneurs, valuing collaborative growth and genuine connection. She is also exploring creating video content to leverage her authentic personality and presence.

She and her partner operate a unique "design + ops duo" model, functioning as a single, seamless unit for their clients.

Personality Overview

Achievement-Oriented

Informal

Friendly But Fast

They will fight for you if they come to believe in you.  They are charming and can persuade others to support their decisions. A combination of speed and relationship gets the best response from them.

Topics They Care About

Creative Operations
Believes that strong, supportive operational systems are essential for creative teams to thrive and avoid being slowed down by administrative friction.
Strategic Branding
Advocates for strong design as a tool to attract high-value clients and build credibility, seeing it as a way to change who pays attention to a business.
Female Entrepreneurship
Actively engages with networking groups like Women in Alignment, promoting a community of mutual support and collaborative growth for women in business.

Media Appearances

Ale has no verified media appearances

Work History

2-2014
Creative Project Lead at Brutko.com
11-2014 - 6-2017
Cultural and Linguistic Studies Instructor (English & Spanish) at Independent
11-2014 - 4-2017
Professional Language Coach (Spanish) at Native Speakers Club
4-2014 - 11-2014
Head Of English (SENA Agreement) at Institución Universitaria Salazar y Herrera - IUSH
8-2013 - 9-2013
International Project Intern at Proecuador Rusia

Education

2015 - 2017
Master of Arts - MA from Higher School of Economics
2011 - 2013
Bachelor of Arts - BA from Pontificia Universidad Católica del Ecuador

More Information

Social Presence :

Prographics :

Exp : 3 Location : United States Job Level : Junior Designation : Creative Project Lead at Brutko.com
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Insights For Selling To Ale

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Build a trustworthy relationship while keeping the product center-stage
  • Talk about yourself and some of your achievements at the start of the conversation

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Avoid unnecessary negativity or slowness
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ale is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Ale

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Ale move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Ale take some risk or not?

  • If necessary, they will be ready to take risks.

You And Ale

Personality Compatibility


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