Alejandro Mesta Fernández

Activist
DISC Type : Cd

Head of Customer Operations IC Mexico at The Magnum Ice Cream Company

Álvaro Obregón, Mexico City, Mexico

Overview

Alejandro is an end-to-end supply chain professional with over 15 years of experience in logistics, planning, and customer service. As Head of Customer Operations for The Magnum Ice Cream Company, he leverages his engineering degree from Tecnológico de Monterrey and his expertise in stakeholder management and demand planning.

He appears to be a passionate and team-oriented leader who publicly celebrates his teams accomplishments and expresses pride in their collective success. He emphasizes the importance of collaboration in overcoming challenges and achieving significant milestones.

He was part of the historic launch of Magnum ice cream in Colombia, accomplished exclusively through a strategic partnership with the Rappi platform.

Personality Overview

Perfectionist

Meticulous

Observative

They care equally about the product and its potential impact.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

E2E Supply Chain
His career is dedicated to managing the entire supply chain, from planning and logistics to last-mile distribution and customer experience.
Cross-Border Logistics
Expressed immense pride in launching Magnum in Colombia through an exclusive partnership with Rappi, highlighting a key cross-border e-commerce achievement.
Team Leadership
Frequently posts about his pride in his team, highlighting their ability to overcome challenges and achieve great results together.

Media Appearances

Alejandro has no verified media appearances

Work History

3-2024
Head of Customer Operations IC Mexico at The Magnum Ice Cream Company
4-2021 - 2-2024
Ice Cream Lead of Integrated Planning MEX & NOLA at Unilever
2-2018 - 2-2021
Strategic Planning Manager Refreshments LATAM at Unilever
1-2015 - 1-2018
IC Distribution Manager at Unilever
4-2014 - 2-2015
CPFR walmart US at Unilever

Education

2006 - 2011
Ingeniero en Industrias Alimentarias from Tecnológico de Monterrey
2010 - 2010
Engineer's degree from The University of British Columbia

More Information

Social Presence :

Prographics :

Exp : 14 Location : Álvaro Obregón, Mexico City, Mexico Job Level : Mid-senior Designation : Head of Customer Operations IC Mexico at The Magnum Ice Cream Company
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Insights For Selling To Alejandro

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Refer to testimonials from others in similar positions
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Do not give up if they are not convinced, try again with a different approach
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alejandro is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Alejandro

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Alejandro move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Alejandro take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Alejandro

Personality Compatibility


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