Alex Bloore

Inquirer
DISC Type : dc

VP, Product and Data at Goodway Group

Austin, Texas Metropolitan Area, United States

Overview

Alex Bloore is the VP of Product and Data at Goodway Group, an executive with 13 years of experience leading teams in AdTech, PropTech, and SaaS. He specializes in building high-performance teams and platforms, with education from San Francisco State University and Texas Christian University.

Based in the Dallas-Fort Worth area, Alex is a family man who enjoys spending time with his wife and children. To unwind from his executive role, he is an avid guitar player, a hobby he uses as a creative and relaxing outlet outside of the tech world.

He is a frequent speaker at major industry events like AdExchangers Programmatic I/O, sharing his expertise on complex topics.

Personality Overview

Demanding

Judgemental

ROI Conscious

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Topics They Care About

Data Clean Rooms
He is a public speaker and expert on the topic of data clean rooms, having presented at industry conferences like Programmatic I/O.
Empathetic Leadership
Believes in supporting his team through difficult times and helping them grow, even when they are moving on from the company.
Post-Cookie Advertising
Views the demise of third-party cookies not as a setback, but as a significant opportunity for innovation in digital marketing and measurement.

Media Appearances

Alex has no verified media appearances

Work History

8-2023
VP, Product and Data at Goodway Group
6-2022 - 8-2023
Senior Director, Product & Data at Goodway Group
10-2021 - 6-2022
Director, Product and Data at Goodway Group
2-2012 - 7-2017
Co-founder and Chief Product Officer at Digsy
11-2009 - 6-2013
Product Owner & Lead Designer at SK/UBCare - PlatinumMD

Education

2006 - 2008
Bachelor of Arts (B.A.) from San Francisco State University
2022 - 2023
Executive Education Program from Texas Christian University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Austin, Texas Metropolitan Area, United States Job Level : Senior Designation : VP, Product and Data at Goodway Group
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Insights For Selling To Alex

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Refrain from asking too many questions
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alex is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Alex

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Alex move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Alex take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Alex

Personality Compatibility


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