Alexander Jutkowitz

Enthusiast
DISC Type : i

Partner at United Talent Agency

New York, New York, United States

Overview

Alexander Jutkowitz is a Partner at United Talent Agency and Executive Chairman at Penta, specializing in advising investments in media and marketing. He founded the influential content marketing firm SJR, which was acquired by WPP. He is a graduate of the University of Wisconsin-Madison.

He demonstrates a strong interest in social impact, having highlighted a major public health campaign collaboration between his former firm, SJR, and the Ad Council. Additionally, he has publicly voiced his support for initiatives helping small businesses in Los Angeles.

He founded one of the earliest and most influential firms dedicated to content marketing, shaping a key discipline in the modern advertising industry.

Personality Overview

Non-Confrontational

Story Driven

Optimistic

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Stakeholder Strategy
As Executive Chairman of Penta, he focuses on providing C-suite intelligence and integrated solutions for managing corporate reputation and stakeholder engagement.
The Future of Work
He has publicly shared his perspective on the new challenges and opportunities that arise from engaging a remote workforce in evolving work environments.
Content Marketing
He is a recognized pioneer in this field, having founded and led the highly successful content marketing agency SJR before its acquisition by WPP.

Media Appearances

Alexander has no verified media appearances

Work History

8-2025
Partner at United Talent Agency
9-2022
Executive Chairman at Penta Group
9-2022
Executive Chairman at Said Differently
8-2021
Executive Chairman at My Code
1-2024
Board Member at Orchestra

Education

Alexander has no verified education history

More Information

Social Presence :

Prographics :

Exp : 4 Location : New York, New York, United States Job Level : Junior Designation : Partner at United Talent Agency
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Insights For Selling To Alexander

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Refer to interesting customer testimonials and stress on great customer experience
  • Maintain high, positive energy and convey confidence

DONT's

  • Avoid overloading them with too much information
  • Don’t ask too many questions in one go, weave them into the flow
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alexander is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Alexander

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Alexander move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Alexander take some risk or not?

  • They can take some low-probability risks if needed.

You And Alexander

Personality Compatibility


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