Alexander Maier

Examiner
DISC Type : sc

Senior Manager Product Marketing Automotive Microcontroller at Infineon Technologies

Greater Munich Metropolitan Area, Germany

Overview

As a Senior Manager at Infineon, Alexander Maier leads global product marketing for the next generation of automotive microcontrollers. He leverages over six years of experience in the sector, combined with a background as a mechanical engineer and an MBA from Collège des Ingénieurs, to define cutting-edge products for steering and braking applications.

He is passionate about fostering innovation from within a corporate structure. Alexander actively supports intrapreneurship at Infineon and values the power of external innovation ecosystems, such as the Digital Product School by UnternehmerTUM, to help turn ideas into successful products.

He is currently defining and launching Infineons next-generation automotive microcontroller family.

Personality Overview

Tough To Convince

Status Quo Seeker

Late Adopter

They tend to be clear about their needs and limitations and are unlikely to promise too much.  They are always well-planned and adopt a systematic approach. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Automotive MCUs
He leads global product marketing for Infineon's next-generation automotive microcontrollers, focusing on applications like steering and braking systems.
Electric Vehicles
Previously held roles marketing semiconductors for electric powertrains (xEVs) and worked on innovative battery system solutions for e-mobility.
Intrapreneurship
He has spoken about his work supporting intrapreneurship within Infineon, highlighting the need for an internal ecosystem to make innovation successful.

Media Appearances

Alexander has no verified media appearances

Work History

2-2025
Senior Manager Product Marketing Automotive Microcontroller at Infineon Technologies
4-2024 - 2-2025
Senior Manager Product Marketing EMEA at Infineon Technologies
8-2022 - 4-2024
Manager Regional Product Marketing at Infineon Technologies
10-2015 - 2-2016
Product Manager at IPEK - Institut für Produktentwicklung am KIT

Education

2018 - 2018
Master of Business Administration - MBA from Collège des Ingénieurs
2015 - 2017
Master of Science (M.Sc.) from Karlsruhe Institute of Technology (KIT)

More Information

Social Presence :

Prographics :

Exp : 3 Location : Greater Munich Metropolitan Area, Germany Job Level : Middle Designation : Senior Manager Product Marketing Automotive Microcontroller at Infineon Technologies
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Insights For Selling To Alexander

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Be firm in your communication and stay in control

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alexander is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Alexander

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Alexander move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Alexander take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Alexander

Personality Compatibility


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