Alexandr Thoric

Critic
DISC Type : C

Leadership Facilitator, Trainer, Speaker and Coach at Maxwell Leadership

Greater Montreal Metropolitan Area, Canada

Overview

Alexandr Thoric is the founder of THOR Leadership and a facilitator at Maxwell Leadership, specializing in corporate culture and executive alignment. He translates over 20 years of military command experience into tactical systems for CEOs, focusing on stabilizing performance and correcting leadership failures. He also served as a senior lecturer at a Military Academy.

Drawing from his decorated military career, which included leading humanitarian demining operations, Alexandr is passionate about how diverse teams collaborate under pressure. He has transitioned his focus from military and corporate roles in the oil industry to coaching and speaking, aiming to elevate team effectiveness through shared experience.

His leadership has been recognized by the President of the Republic of Moldova, the U. S. Congress, and the Secretary of Defense.

Personality Overview

Critic

Negotiator

Information Seeker

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Leadership Development
His entire career is dedicated to coaching leaders, believing that teams don't grow unless their leaders do first.
Corporate Culture
He focuses on helping CEOs build strong cultures, believing weak leadership, not generational differences, is the primary cause of cultural failure.
Military Leadership
He leverages 20+ years of military experience, including combat situations, to inform his direct, reality-based approach to corporate challenges.

Media Appearances

Maxwell Leadership Podcast. Featured in Steno.fm

See Now

Work History

3-2024
Leadership Facilitator, Trainer, Speaker and Coach at Maxwell Leadership
3-2019
Founder at THOR Leadership
Member at Chambre de commerce et d'industrie de Saint-Laurent - Mont-Royal
6-2016 - 3-2019
Leadership Consultant & Coach at Self employed
12-2014 - 5-2016
Quality Control Inspector at Les Services Airbase Inc. / Airbase Services Inc.

Education

2020 - 2020
Education details unavailable from Harvard Online
Postgraduate Degree from Academy of Economic Studies

More Information

Social Presence :

Prographics :

Exp : 11 Location : Greater Montreal Metropolitan Area, Canada Job Level : Leadership Designation : Leadership Facilitator, Trainer, Speaker and Coach at Maxwell Leadership
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Insights For Selling To Alexandr

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready to answer many clarity-seeking questions and requests for information
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don't give superficial answers, they are easily rattled by them
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alexandr is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Alexandr

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Alexandr move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Alexandr take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Alexandr

Personality Compatibility


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