A strategic and commercially driven Consumer Marketing Director at TGP International with over 13 years of experience. She specializes in leading high-impact omnichannel strategies for global F&B brands, aligning campaigns with brand identity to foster growth and equity. She holds a Publishing degree from Oxford Brookes University.
She believes leadership is about empowering her team through trust, accountability, and active listening. She focuses on creating authentic campaigns that build genuine community engagement and emotional resonance, rather than simply chasing the latest trends.
Interesting fact: Her career began in B2B events as an International Business Analyst, focusing on delegate acquisition before she transitioned into the world of creative and brand marketing.
Read the full overview →They are really good at seeing what the long-term impacts of their decisions could be. They are not always early adopters but can be pursuaded by leveraging strong relationships. Unlike C or D types, they are vocal with their opinions but not so much with their questions.
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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