Alicia Boisvert in

Alicia Boisvert

Inspirer · DISC type id
Director or Retail Marketing & Operations at belliwelli
📍 San Diego, California, United States

Alicia is an experiential and field marketing leader specializing in launching national programs and creating memorable brand moments in major retail chains like Target and Walmart. She has a unique skill set that bridges marketing and operations, including building backend systems for order management and compliance.

Based on her professional history in the health and wellness space, she appears passionate about consumer well-being. Alicias interests outside of her direct role include following the National Football League (NFL).

Her teams content strategy led belliwellis fiber powder to become the #1 growth driver in Walmarts digestive wellness category after racking up over 1 billion views.

Read the full overview →
Experience
10 Years
Current Role
Director or Retail Marketing & Operations
Location
San Diego, California, United States
Personality Overview

How Alicia shows up

Fast Adopter
Confident & Optimistic
Decisive

They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Priorities

Topics Alicia cares about

Retail Activations
Leads large-scale sampling, shopper marketing activations, and retail launches in national stores like Target and Walmart.
Viral Content
Passionate about content that connects, her team's work has generated over 1 billion views, driving significant product growth in major retailers.
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Career

Work history

2-2024 - 7-2025
Director or Retail Marketing & Operations
belliwelli
6-2023 - 2-2024
Director of Field Marketing
belliwelli
1-2021 - 6-2023
Business Development Manager
Health and Fitness Activations
1-2015 - 12-2021
CEO
Health and Fitness Activations
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education

Alicia has no verified education history

Social presence
in
Behavioral profile

DISC profile (public)

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Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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