Alison Frith

Observer
DISC Type : ci

Ex Founder Artizian at Ex Founder Artizian

Hurst, England, United Kingdom

Overview

Alison Frith is an accomplished entrepreneur in the hospitality industry, having founded the boutique catering company Artizian in 1997. With a degree in Hotel Catering & Institutional Management, she grew the company for over 25 years before its recent acquisition. People who have worked with her often describe her as innovative, professional, and friendly.

Alison demonstrates a deep passion for the culinary world that extends beyond her business. Her commitment to the industry is highlighted by her active involvement and former presidency of the Réunion des Gastronomes, the UKs oldest and most prestigious culinary organization. She frequently celebrates the successes of her colleagues and team members online.

She was elected President of the Réunion des Gastronomes, the oldest culinary organization in the United Kingdom.

Personality Overview

Value Driven

Assertive

Curious

They are generally good communicators and can be hard to convince.  They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Culinary Excellence
Founded Artizian with a core philosophy of offering great cooking, intelligent eating, and warm hospitality, a focus she maintained for over two decades.
Hospitality Leadership
Served as President of the Réunion des Gastronomes and was recognized as one of fifty inspiring women in foodservice, showcasing her industry influence.
Entrepreneurship
Established her own successful company in 1997 after more than a decade in the industry, successfully growing and eventually selling it as a "lifestyle choice".

Media Appearances

Alison has no verified media appearances

Work History

11-2025 - 11-2025
Ex Founder Artizian at Ex Founder Artizian
1-1997
Owner at Artizian

Education

1981 - 1984
Hotel Catering & Institutional Management from London Metropolitan University
1974 - 1981
Education details unavailable from Whitland Grammar School

More Information

Social Presence :

Prographics :

Exp : 28 Location : Hurst, England, United Kingdom Job Level : N/A Designation : Ex Founder Artizian at Ex Founder Artizian
URL has been copied!

Insights For Selling To Alison

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Invite them for a social do but don’t rely solely on the relationship
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alison is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Alison

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Alison move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Alison take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Alison

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.