Alissa Swartz in

Alissa Swartz

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Director, Product Analytics at Basis
📍 Santa Barbara, California, United States

Alissa Swartz is a data and analytics leader with over 15 years of experience in SaaS and nonprofit sectors, currently heading Product Analytics at Basis. A graduate of UCLA and Harvard University, she specializes in transforming complex data into strategic insights and building high-impact teams. Colleagues describe her as effective, supportive, and people-centric.

Outside of work, Alissa is deeply involved in her community, serving on the board for her local youth baseball organization. She is passionate about travel, having taken a career break to travel the world with her family, and is a lifelong Los Angeles Dodgers fan.

She took a gap year with her family to travel and school her children around the world.

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Experience
6 Years
Current Role
Director, Product Analytics
Job Level
Mid-senior
Location
Santa Barbara, California, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Alissa cares about

Data-Driven Strategy
Her career focuses on translating complex data into actionable strategy, aligning analytics with executive OKRs, and driving key company initiatives.
Building Analytics Teams
She has extensive experience leading and transforming analytics teams and founded an internal analytics and research community at a previous company.
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Career

Work history

12-2025
Director, Product Analytics
Basis
12-2023 - 11-2025
Manager, Product Intelligence
LiveRamp
7-2023 - 12-2023
Travel
Career Break
9-2021 - 7-2023
Manager, Product Analytics
Procore Technologies
4-2019 - 6-2021
Data Analyst
AppFolio, Inc.
In the press

Media appearances

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Education
Bachelor of Arts - BA
UCLA
Master's degree
Harvard University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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