Alistair Hilditch-Brown

Critic
DISC Type : C

CEO at Broad Group Ltd

Greater Manchester, England, United Kingdom

Overview

Alistair Hilditch-Brown is the CEO of Broad Group, a company he founded to drive innovation in renewable energy and waste management. He is a strategic C-suite executive with deep expertise in large-scale infrastructure projects, including energy-from-waste facilities. People who have worked with him describe him as innovative, possessing strong sales skills, and being instrumental in business growth.

There is no publicly available information regarding Alistairs personal life or hobbies.

He is leading the development of a major energy recovery facility in Buttington, Mid Wales, in partnership with Hitachi, a global leader in the sector.

Personality Overview

Information Seeker

Critic

ROI Driven

They are quite likely to negotiate on pricing or other key terms.  They prefer to do logical analysis and value evidence over emotions. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Energy from Waste
As CEO, he is actively developing large-scale energy recovery facilities and has spoken publicly about the importance of these projects for environmental impact reduction.
Sustainable Development
He is focused on transforming old industrial sites into sustainable facilities, including a project to create a sustainable eco-business park.
Infrastructure Projects
His career involves leading complex infrastructure projects, including large-scale waste clearance and the construction of new energy facilities.

Media Appearances

Alistair has no verified media appearances

Work History

9-2013
CEO at Broad Group Ltd
1-2009 - 9-2013
Business Development Director at Arbitel Communications Limited
10-2006 - 6-2009
Business Development Director at TotalHost
8-2002 - 6-2006
Global Account Director at Zycko Limited
2-2001 - 8-2002
Global Account Director at nscglobal

Education

1991 - 1995
Education details unavailable from Mary Webb

More Information

Social Presence :

Prographics :

Exp : 24 Location : Greater Manchester, England, United Kingdom Job Level : Leadership Designation : CEO at Broad Group Ltd
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Insights For Selling To Alistair

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alistair is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Alistair

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Alistair move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Alistair take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Alistair

Personality Compatibility


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