Allan Florendo in

Allan Florendo

Captain · DISC type DS
Director of Marketing, Communications and Donor Relations at College of the Rockies
📍 Greater Vancouver Metropolitan Area, Canada

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

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Experience
8 Years
Current Role
Director of Marketing, Communications and Donor Relations
Job Level
Mid-senior
Location
Greater Vancouver Metropolitan Area, Canada
Personality Overview

How Allan shows up

Consummate Professional
Decisive But Calm
Long-Term Thinker

They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Priorities

Topics Allan cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

10-2025
Director of Marketing, Communications and Donor Relations
College of the Rockies
9-2023 - 8-2025
Faculty Member
Kwantlen Polytechnic University
9-2019
Faculty Member
Capilano University
11-2018 - 8-2023
Manager, Product Development (Corporate Marketing and Customer Experience)
BC Ferries
8-2017 - 10-2018
Loyalty Manager
OpenRoad Auto Group
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1987 - 1991
BS
De La Salle University
1997 - 1998
Masters in Applied Business Economics
University of Asia and the Pacific
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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