Allison Litzinger

Collaborator
DISC Type : si

Senior Vice President, Marketing at SEPHORA

Toronto, Ontario, Canada

Overview

Allison has no verified overview

Personality Overview

Fair-minded

Example Driven

Consensus Builder

Scenarios where both sides can come out as winners appeal to them greatly.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. They are more likely to opt for solutions that are proven in the market.

Topics They Care About

Allison has no verified topics they care about

Media Appearances

Allison has no verified media appearances

Work History

5-2022
Senior Vice President, Marketing at SEPHORA
2-2020 - 5-2022
Vice President Marketing | Brand, Customer + Loyalty | The Bay at Hudson's Bay Company
2-2019 - 2-2020
Vice President Marketing, Brand + Personalization | Hudson's Bay at Hudson's Bay Company
11-2018 - 2-2019
Vice President, Brand Direction | Hudson's Bay at Hudson's Bay Company
11-2004 - 7-2018
Group Account Director at Leo Burnett

Education

BA from McGill University

More Information

Social Presence :

Prographics :

Exp : 22 Location : Toronto, Ontario, Canada Job Level : Leadership Designation : Senior Vice President, Marketing at SEPHORA
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Insights For Selling To Allison

During A Call Or A Meeting

DO's

  • Show them how they look good by making this decision
  • Use testimonials, case studies to show them why it is a low-risk, high-value decision
  • If possible, involve their colleagues in the sales process

DONT's

  • Don’t get into excessive details unless prompted
  • Don’t ask too many questions that sound too dry and objective
  • Don’t push them to make decisions very fast, let them take their time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Allison is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Allison

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Allison move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Allison take some risk or not?

  • They are unlikely to take many risks.

You And Allison

Personality Compatibility


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