Aman Gupta

Questioner
DISC Type : c

Founder and CEO at OFF/BEAT

Delhi, India

Overview

Aman Gupta is the Co-Founder and CMO of boAt, a globally recognized electronics brand, and a prominent investor on the reality show "Shark Tank India". An alumnus of the Indian School of Business and Kellogg School of Management, he has steered boAt to become one of the worlds top five headphone brands by leveraging his expertise in brand strategy and marketing.

Outside of his entrepreneurial ventures, Aman is a devoted father to two daughters, Adaa and Miraya. He is passionate about supporting the Indian startup ecosystem and enjoys playing padel tennis in his free time. He has also expressed a keen interest in Indias rich cultural heritage and craftsmanship.

Interesting fact: Aman Gupta was recognized as the "National Celebrity Creator 2024" by the Government of India.

Personality Overview

Not Easily Convinced

Price-Sensitive

Value Seeker

They are more likely than others to negotiate on pricing and terms.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

Indian Startup Ecosystem
As a prominent investor on "Shark Tank India, " he is deeply involved in mentoring and funding early-stage Indian companies, frequently speaking about supporting founders.
Consumer-centric Brands
Built boAt by focusing on a consumer-first approach, creating stylish, affordable, and high-quality products specifically for the Indian youth.
D2C Marketing
He is the Chairman of the D2C Council at IAMAI and has successfully built boAt into a leading direct-to-consumer brand in India.

Media Appearances

A‑man & his boAt ft. Aman Gupta. Featured in Apple Podcasts

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Aman Gupta on Shark Tank India, IPOs, boAt, Favorite Sharks & Trolls. Featured in YouTube Music

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boAt co‑founder Aman Gupta backs 13‑year‑old AI startup founder at Shark Tank India. Featured in Economic Times – Panache

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Work History

3-2026
Founder and CEO at OFF/BEAT
6-2020 - 12-2025
Chairman D2C Council at Internet and Mobile Association of India
1-2016
Co-Founder and Director at boAt
4-2014
Co-Founder at Imagine Marketing India
3-2012 - 12-2013
Director - Sales at HARMAN International

Education

2010 - 2011
Master of Business Administration (M.B.A.) from Indian School of Business
2011 - 2011
Master of Business Administration (MBA) from Northwestern University - Kellogg School of Management

More Information

Social Presence :

Prographics :

Exp : 21 Location : Delhi, India Job Level : Leadership Designation : Founder and CEO at OFF/BEAT
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Insights For Selling To Aman

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aman is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Aman

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Aman move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Aman take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Aman

Personality Compatibility


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