Amie Lovell

Galvanizer
DISC Type : Id

Marketing Manager at Animal Free Research UK

Winchester, England, United Kingdom

Overview

Amie is a strategic B2B Marketing Manager with 8 years of experience in brand awareness, lead generation, and data-driven demand generation. A graduate of the University of Southampton, she is often described by colleagues as diligent, hard-working, and professional, excelling in creating integrated, multichannel marketing campaigns.

She is passionate about transforming the future of medical research through non-animal technologies. Amie frequently attends science conferences across the UK, such as ELRIG, to connect with scientists, innovators, and industry leaders in life science and drug discovery, representing her organizations work.

Unique fact: Amie is dedicated to promoting human-specific, animal-free research, working to position her organization as a thought leader in the field.

Personality Overview

Persuader

Pragmatic

People-Oriented

They are not against taking risks and can make tough decisions when required.
  A combination of speed and relationship gets the best response from them. If they come to believe in your value proposition, they will be your champion.

Topics They Care About

B2B Content Strategy
Her experience involves creating quarterly content strategies, including blogs, white papers, and webinars. She is also certified in SEO content writing.
Demand Generation
She has a proven ability to leverage data-driven demand generation and account-based marketing (ABM) to align with sales and accelerate revenue growth.
Medical Research Innovation
Her current role focuses on promoting non-animal technologies in medical research, and she actively attends life science and drug discovery conferences.

Media Appearances

Amie has no verified media appearances

Work History

6-2024
Marketing Manager at Animal Free Research UK
12-2024
Marketing Manager at Centre for Human Specific Research
6-2021 - 4-2024
Marketing Manager at Inbox Insight
3-2021 - 5-2021
Senior Digital & Communications Executive at GottaBe! Marketing
2-2019 - 2-2021
Digital Production & Communications Executive at Quilter

Education

2010 - 2013
BSc from University of Southampton

More Information

Social Presence :

Prographics :

Exp : 9 Location : Winchester, England, United Kingdom Job Level : Middle Designation : Marketing Manager at Animal Free Research UK
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Insights For Selling To Amie

During A Call Or A Meeting

DO's

  • Talk about other customers and how they have derived value from your product
  • Focus on building a relationship, it can play a key role in their decision making
  • You might need to keep the conversation on track, they tend to slide off-topic

DONT's

  • Don’t be excessively objective, focus on building a story first
  • Don’t make promises that are hard to keep
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amie is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Amie

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Amie move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Amie take some risk or not?

  • If necessary, they will be ready to take risks.

You And Amie

Personality Compatibility


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