Amir Asif

Go-getter
DISC Type : d

Vice President, Research and Innovation; Professor, Electrical Engineering and Computer Science at York University

Toronto, Ontario, Canada

Overview

Amir Asif is the Vice President of Research and Innovation at York University, where he also serves as a Professor. A graduate of Carnegie Mellon University, his expertise lies in statistical signal processing and its application in biomedical imaging and big data. He was the founding Dean of the Gina Cody School at Concordia University.

He is dedicated to advancing next-generation academic programs and fostering international collaboration on critical global challenges. His work focuses on developing novel algorithms for a wide range of engineering applications, including distributed sensor networks and multimedia communications.

Unique fact: Amir has co-authored a textbook and published over 150 refereed papers in his field of research.

Personality Overview

Challenger

Decisive

Direct & Candid

They don’t always try to control the conversation but neither do they like yielding it fully.  They respond well to confident salespeople. They care equally about the product and its potential impact.

Topics They Care About

Research & Innovation
As VP of Research & Innovation at York University, he is responsible for driving the university's strategic research and innovation initiatives.
Signal Processing
His core technical expertise, focusing on developing novel algorithms for applications in biomedical imaging, sensor networks, and big data analytics.
Higher Ed Leadership
Served as a founding Dean at Concordia and a founding Chair at York, with experience creating new academic programs and interdisciplinary research centers.

Media Appearances

York University announces appointment of new Vice‑President, Research and Innovation. Featured in Education News Canada

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The dean of the Gina Cody School of Engineering and Computer Science has accepted a new role at York University. Featured in Concordia University News

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Vice‑President’s Message – Ascend Magazine. Featured in York University – Ascend Magazine

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Work History

5-2020
Vice President, Research and Innovation; Professor, Electrical Engineering and Computer Science at York University
8-2014 - 4-2020
Dean and Professor at Gina Cody School of Engineering and Computer Science, Concordia University
Chair and Professor, Electrical Engineering and Computer Science at York University
Faculty at TechBC

Education

1991 - 1996
Doctor of Philosophy (Ph.D.) and Master's of Science (M.S.) from Carnegie Mellon University
Certificate in Leadership for Senior Executives from Harvard Business School

More Information

Social Presence :

Prographics :

Exp : 11 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Vice President, Research and Innovation; Professor, Electrical Engineering and Computer Science at York University
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Insights For Selling To Amir

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Tell them that you are there to help them create visible impact within their organization
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amir is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Amir

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Amir move?

  • Their decision making speed is somewhere in the middle.
  • Can Amir take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Amir

Personality Compatibility


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