Amit Shah

Visionary
DISC Type : Ds

CMO & Head Global BD at Zycus

Bengaluru, Karnataka, India

Overview

Amit is the CMO and Head of Global Business Development at Zycus, specializing in scaling B2B SaaS companies. With an MBA from the Indian Institute of Management Mumbai and executive education from Stanford, he has a track record of driving 2x-3x ARR growth. Colleagues describe him as strategic, analytical, and innovative.

Outside of his executive role, Amit is an active thought leader, appearing on podcasts to discuss AI, B2B marketing, and the future of work. He has an intellectual curiosity for history and future societal trends, informed by authors like Yuval Harari and podcasts on predictive history.

Unique fact: He established an AI council of global Chief Procurement Officers, representing a combined $1 trillion in spend, to help shape the future of procurement technology.

Personality Overview

Goal-Oriented

Early Adopter

Objective Evaluator

Reading between the lines and seeing beyond your words comes naturally to them.  They exhibit a rare combination of being result-oriented but patient at the same time. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

AI in Procurement
He leads an AI-driven procurement company and created a council of global CPOs to guide the firm's AI roadmap and innovation.
SaaS Growth Strategy
His career focuses on scaling SaaS firms from hypergrowth to IPO-readiness, specifically transforming companies from ~$50M to $150M+ ARR by building global go-to-market engines.
Mindshare over Market Share
He operates on the principle that focusing on winning the 'mindshare' of customers through meaningful connection is the primary driver for eventually capturing market share.

Media Appearances

Amit has no verified media appearances

Work History

1-2021
CMO & Head Global BD at Zycus
2019 - 2021
Managing Director at OakNorth
2008 - 2019
Head Of Marketing Communications at YES BANK
2007 - 2008
Business Consultant at TSMG
2001 - 2005
Asst Manager, International Business Unit at Larsen & Toubro Limited

Education

2005 - 2007
MBA - PGDIM from Indian Institute of Management Mumbai
2016 - 2016
Executive Education from Stanford University Graduate School of Business

More Information

Social Presence :

Prographics :

Exp : 24 Location : Bengaluru, Karnataka, India Job Level : Leadership Designation : CMO & Head Global BD at Zycus
URL has been copied!

Insights For Selling To Amit

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amit is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Amit

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Amit move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Amit take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Amit

Personality Compatibility


Other Zycus Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.