Amy Williams

Evaluator
DISC Type : sdc

Executive Director, Global Marketing & Global Product Lead at Amicus Therapeutics

United Kingdom

Overview

Amy Williams is a strategic pharmaceutical leader serving as the Executive Director of Global Marketing at Amicus Therapeutics. Educated in Biological Sciences at the University of Southampton, she has extensive experience in commercial leadership, marketing excellence, and product launches from her previous senior roles at Sanofi and STEM Healthcare.

During her time at a previous company, she designed and implemented commercial excellence projects for top 20 pharma clients, helping them benchmark and accelerate their business performance.

Personality Overview

Fast But Analytical

Thorough Evaluator

Quality Focused

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Global Pharma Marketing
Currently leads global marketing and product strategy at Amicus Therapeutics, with a long history of managing international marketing in the pharmaceutical industry.
Commercial Excellence
Oversaw the design of projects to benchmark and improve the commercial strategies for top 20 pharmaceutical clients while at STEM Healthcare.
Pharmaceutical Launches
Has significant experience in go-to-market strategy, including a role as Head of Marketing & Launch Excellence Lead at Sanofi.

Media Appearances

Amy has no verified media appearances

Work History

7-2024
Executive Director, Global Marketing & Global Product Lead at Amicus Therapeutics
1-2021 - 10-2024
International Marketing Director at Amicus Therapeutics
11-2018 - 1-2021
Senior Account Director and Quality Lead UK & EU West at STEM Healthcare
2-2017 - 11-2018
Account Management Strategy Lead UK & Ireland at Sanofi
1-2014 - 2-2017
Head of Marketing & Launch Excellence Lead at Sanofi

Education

1998 - 2001
Biological Sciences from University of Southampton

More Information

Social Presence :

Prographics :

Exp : 13 Location : United Kingdom Job Level : Senior Designation : Executive Director, Global Marketing & Global Product Lead at Amicus Therapeutics
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Insights For Selling To Amy

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amy is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Amy

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Amy move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Amy take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Amy

Personality Compatibility


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