André Lübken

Critic
DISC Type : C

Account Based Marketing Manager Enterprise at Autodesk

Munich, Bavaria, Germany

Overview

André is a certified Account Based Marketing Manager at Autodesk, focused on driving growth and executive engagement for enterprise accounts. His diverse background includes B2B marketing at Lufthansa and technology scouting at Continental. He holds a Masters degree from Université Toulouse 1 Capitole and is described by colleagues as dedicated, smart, and a strong listener.

Inspired by working in diverse, international environments, André actively supports his professional and personal network. He has used his platform to promote a friends entrepreneurial venture in luxury goods and regularly shares interesting job opportunities with his connections, showing a commitment to helping others succeed.

Prior to his marketing career, André was an Innovation Analyst involved in technology scouting and building early-stage prototypes.

Personality Overview

ROI Driven

Negotiator

Precise

They prefer to do logical analysis and value evidence over emotions.  It is very likely that they will negotiate pricing or other important terms. They enjoy working alone and do not rely on others very often.

Topics They Care About

Account-Based Marketing
As a certified ABM professional, he creates strategic marketing initiatives to drive influence, engagement, and long-term relationships within key enterprise accounts at Autodesk.
B2B Growth
His background includes leading projects for B2B sales prospecting platforms and managing crisis communications, demonstrating a focus on corporate marketing and sales alignment.
Technology Scouting
In a prior role at Continental, he was responsible for market projection, identifying emerging technologies at conferences, and interacting with early-stage suppliers.

Media Appearances

André has no verified media appearances

Work History

4-2024
Account Based Marketing Manager Enterprise at Autodesk
1-2022 - 4-2024
Account Based Marketing Manager AEC DACH at Autodesk
2-2020 - 8-2021
B2B Marketing & Sales Promotion Specialist at Lufthansa
3-2019 - 9-2019
Market & Innovation Analyst at Continental
12-2018 - 2-2019
Junior Consultant at Continental

Education

2017 - 2019
Master's degree from Université Toulouse 1 Capitole
2013 - 2017
Bachelor of Arts (BA) from University of Applied Sciences Emden/Leer

More Information

Social Presence :

Prographics :

Exp : 7 Location : Munich, Bavaria, Germany Job Level : Middle Designation : Account Based Marketing Manager Enterprise at Autodesk
URL has been copied!

Insights For Selling To André

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be ready to answer many clarity-seeking questions and requests for information
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don't give superficial answers, they are easily rattled by them
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with André is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from André

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will André move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can André take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And André

Personality Compatibility


Other Autodesk Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.