Andrea Jackson

Balancer
DISC Type : S

VP Merchandising at YM INC.

New York City Metropolitan Area, United States

Overview

Andrea is a results-driven merchandising executive with extensive experience in fast fashion apparel and accessories for major retailers like Sears and The Wet Seal. As VP of Merchandising, she develops profitable product strategies from private label to national brands. Described as diplomatic, inspiring, and charismatic, she earned her BA from Union College.

Beyond her corporate career, Andrea has a distinct passion for animal wellness, holding a professional certification as an Equine Body Worker. She also appears to have an entrepreneurial side, seeking domestic suppliers for a personal business venture, and follows major brands like The Walt Disney Company and Target.

She is a certified Equine Body Worker, a unique qualification that blends her corporate career with a passion for equine therapy.

Personality Overview

Risk-Averse

Formal Mannered

Good Listener

They are confident about making long-term decisions.  Even if it takes time, they prefer following the process. They are polite and respectful but practical.

Topics They Care About

New Vendor Sourcing
Actively and recently seeking new vendors with available inventory in women's accessories, including jewelry, belts, sunglasses, and handbags for Mandee.
Team Development
Focused on growing her department by actively recruiting for roles like Merchandise Assistant and Allocations, indicating an emphasis on building team capabilities.
Fast Fashion Strategy
Her career is centered on fast-fashion, with deep experience in developing product and merchandising strategies for both vertical and market-driven specialty retailers.

Media Appearances

Andrea has no verified media appearances

Work History

4-2015
VP Merchandising at YM INC.
2-2013 - 1-2015
SVP/GMM Fashion Apparel & Accessories at Body Central
6-2010 - 2-2013
DMM Junior Apparel, Misses Dresses & Outerwear at Sears Holdings Corporation
7-2009 - 5-2010
GMM/Managing Director Fast Fashion Apparel & Accessoires at YM INC.
3-2003 - 5-2009
VP/ DMM Fashion/Juniors Apparel at The Wet Seal, Inc.

Education

BA from Union College

More Information

Social Presence :

Prographics :

Exp : 22 Location : New York City Metropolitan Area, United States Job Level : Senior Designation : VP Merchandising at YM INC.

Interested in

Sports

Cheerleading

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Insights For Selling To Andrea

During A Call Or A Meeting

DO's

  • Encourage them to invite other key stakeholders for discussions
  • Tell them about the outcome and results before talking about the input
  • Focus on making them comfortable before really commencing the sales motion

DONT's

  • Ensure that you don’t seem disinterested when speaking to them
  • Don’t push them for a no, take the lack of yes as a no after a certain point
  • Don’t brush off their concerns, their comfort with you will go down

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrea is

  • What matters the most to them is low risk, adoption by others and proven case studies.
  • Will you ever get a clear answer from Andrea

  • They never like to say no directly, they postpone the decisions or just go silent.

Insights For Deal Planning

    How fast (or slow) will Andrea move?

  • They can be very slow in making decisions.
  • Can Andrea take some risk or not?

  • They are very likely to play it safe rather than taking risk.

You And Andrea

Personality Compatibility


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