Andrew Dixon

Enthusiast
DISC Type : i

Vice President of Marketing, Americas at SAS

Toronto, Ontario, Canada

Overview

Andrew has no verified overview

Personality Overview

Consensus Focused

Non-Confrontational

Optimistic

They are more about building relationships than just cutting deals.  They agree with others often, so exercise caution when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Andrew has no verified topics they care about

Media Appearances

Andrew has no verified media appearances

Work History

8-2018 - 3-2024
Vice President of Marketing, Americas at SAS
5-2016 - 8-2018
Vice President of Marketing, Canada & Latin America at SAS
5-2011 - 4-2016
Senior Vice President of Marketing at Igloo Software
1-2009 - 8-2010
Vice President, Business and Marketing Officer at Microsoft Canada
6-2005 - 1-2009
General Manager, Server and Tools Business Group at Microsoft Canada

Education

1987 - 1991
Education details unavailable from Western University
Education details unavailable from Lawrence Park CI

More Information

Social Presence :

Prographics :

Exp : 30 Location : Toronto, Ontario, Canada Job Level : N/A Designation : Vice President of Marketing, Americas at SAS
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Insights For Selling To Andrew

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Invite them for a lunch or a drink/coffee
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Avoid overloading them with too much information
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrew is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Andrew

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Andrew move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Andrew take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Andrew

Personality Compatibility


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