Andrew Lodge

Observer
DISC Type : ic

Technical Director at Emixa UK & Ireland

Greater Stoke-on-Trent Area, United Kingdom

Overview

Andrew Lodge is the Technical Director at Emixa UK & Ireland, specializing in Digital Twin, Industry 4. 0, and Product Lifecycle Management. His career includes senior roles at Capgemini Engineering and JCB. He holds an MSc from Cranfield University and a BEng from the University of Leicester.

Outside of his professional work, Andrew is committed to his local community. He serves as a trustee and has been a dedicated volunteer with the Uttoxeter Gateway Club for several years, demonstrating a passion for giving back.

He once humorously compared a new high-powered desk fan to a miniature Rolls-Royce jet engine on his desk, complete with a "blast radius" of 20 meters.

Personality Overview

Curious

Assertive

Example Seeker

They are likely to ask many questions and look heavily for supporting information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

Digital Twin Technology
His professional headline and role highlight his expertise and focus on leveraging Digital Twin and Industry 4. 0 concepts to deliver advanced PLM capabilities.
Community Volunteering
He is a trustee and active volunteer for the Uttoxeter Gateway Club, showing a deep, long-term commitment to a cause in his local community.
Product Lifecycle Management
His introduction states he is focused on helping deliver PLM capabilities, which has been a consistent theme throughout his senior roles at multiple companies.

Media Appearances

Andrew has no verified media appearances

Work History

4-2024
Technical Director at Emixa UK & Ireland
4-2023 - 4-2024
Head of Digital Continuity - UK at Capgemini Engineering
4-2022 - 4-2023
Digital Manufacturing Portfolio Manager at Capgemini Engineering
5-2019 - 4-2022
Head of Engineering Systems and IT PMO at JCB
5-2016 - 4-2022
Head of Engineering Systems at JCB

Education

1994 - 1995
MSc from Cranfield University
1991 - 1994
BEng from University of Leicester

More Information

Social Presence :

Prographics :

Exp : 22 Location : Greater Stoke-on-Trent Area, United Kingdom Job Level : Mid-senior Designation : Technical Director at Emixa UK & Ireland
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Insights For Selling To Andrew

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Help them understand the risk aspect fully while inspiring confidence
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrew is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Andrew

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Andrew move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Andrew take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Andrew

Personality Compatibility


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