Andrew Niven

Energizer
DISC Type : I

Global Account Director at WPP Media

Grayshott, England, United Kingdom

Overview

Andrew Niven is a Global Account Director at WPP, where he manages relationships with major international clients such as IKEA and TUI. His experience includes leading complex accounts across sectors like FMCG, automotive, and retail. He holds a Bachelor of Arts from the University of York.

Previously, as an EMEA Director at Mediacom, Andrew led the GSK account across 38 markets, showcasing his expertise in large-scale regional coordination.

Unique fact: He has managed key global accounts including IKEA, SKY, and TUI during his tenure at WPP.

Personality Overview

Believer

Imaginative

Big Picture Person

They are people oriented, friendly and like creating new connections.  They are naturally enthusiastic, so take their promise with a pinch of salt. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Global Client Leadership
Serves as the Global Account Director for major international brands like IKEA and TUI, indicating a focus on high-level client strategy and relationship management.
EMEA Market Strategy
Previously directed the GSK account across 38 markets in the EMEA region, demonstrating deep expertise in navigating complex, multi-market advertising landscapes.
Multi-Sector Advertising
His experience spans FMCG, Automotive, Government, and Retail sectors, showing a versatile approach to media and business development.

Media Appearances

Andrew has no verified media appearances

Work History

6-2025
Global Account Director at WPP Media
6-2025
Global Account Director at WPP Media
KCL at WPP
EMEA Director at Mediacom
Business Director at Mediacom

Education

1995 - 1998
Bachelor of Arts (B.A.) from University of York
1989 - 1995
Education details unavailable from Aylesbury Grammar School

More Information

Social Presence :

Prographics :

Exp : 1 Location : Grayshott, England, United Kingdom Job Level : Mid-senior Designation : Global Account Director at WPP Media
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Insights For Selling To Andrew

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Talk about their team and how your product will help them do things better and easier
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrew is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Andrew

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Andrew move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Andrew take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Andrew

Personality Compatibility


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