Andy G.

Trailblazer
DISC Type : ID

Investor and Advisor at Decaf Coffee Club

London Area, United Kingdom

Overview

Andy is a transformational CIO with over 25 years of experience leading technology and digital strategies at global brands like Currys, Sony, and Dyson. He specializes in unlocking business value through data and AI, driving growth across diverse industries. Colleagues describe him as inspiring, business-focused, and dependable.

He has a global perspective, having held executive positions across the USA, Asia, and Europe. During his time as CIO at Sony, he lived in California for four years and developed an appreciation for American traditions like Thanksgiving. He reflects on the deep connection between technology and human progress.

He serves as an independent expert panellist for the UK Ministry of Defences strategic review of its digital and data agenda.

Personality Overview

Informal

Persuasive

Achievement-Oriented

They will bat for you if they come to believe in you.  They are charming and have the ability to align others behind their decisions. They like to keep things under control.

Topics They Care About

Generative AI
He is optimistic about GenAI's potential to enhance retail operations and customer experiences, calling it a "game-changer" and not just a flash in the pan.
Retail Transformation
As Currys' CIO, he is focused on leveraging technology to improve the shopping experience, empower colleagues, and drive profitable growth in a competitive retail environment.
Tech Investing
Acts as an investor and advisor for several technology startups, including Uncrowd Inc. and Decaf Coffee Club, focusing on data, insights, and customer analytics.

Media Appearances

Andy has no verified media appearances

Work History

1-2024
Investor and Advisor at Decaf Coffee Club
10-2023
Investor and Advisor at Uncrowd Inc.
1-2020
Chief Information & Transformation Officer (CITO) at Currys plc
9-2024 - 3-2025
Strategic Defense Review 2025 at UK Ministry of Defence
2-2023 - 2-2025
Investor and Advisor at Palantir Technologies

Education

Andy has no verified education history

More Information

Social Presence :

Prographics :

Exp : 5 Location : London Area, United Kingdom Job Level : Leadership Designation : Investor and Advisor at Decaf Coffee Club
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Insights For Selling To Andy

During A Call Or A Meeting

DO's

  • Help them visualize the impact of their decision
  • Build a trustworthy relationship while keeping the product center-stage
  • Keep your pitch focused on the impact but nurture the relationship too

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Avoid unnecessary negativity or slowness
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andy is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Andy

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Andy move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Andy take some risk or not?

  • They can take risks if necessary.

You And Andy

Personality Compatibility


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