Anita Pemgirikar in

Anita Pemgirikar

Activist · DISC type Cd
Social Media Marketing Specialist at Arcitech
📍 Mumbai, Maharashtra, India

Anita is a Social Media Marketing Specialist at Arcitech, where she leads social media, PR, and digital storytelling, including managing the CEOs personal brand. She holds an MBA and leverages her expertise in brand strategy and data-driven campaigns to enhance brand visibility and growth.

Outside of her corporate role, Anita is the founder of The Food Hub Mumbai, a food and lifestyle community with over 85, 000 followers. She is a passionate content creator who has collaborated with more than 200 brands in the hospitality, travel, and FMCG sectors.

Unique Fact: She has successfully built a major online food and lifestyle community from the ground up, blending her personal passion with her professional expertise.

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Experience
5 Years
Current Role
Social Media Marketing Specialist
Job Level
Junior
Location
Mumbai, Maharashtra, India
Personality Overview

How Anita shows up

Logical And Quick
Perfectionist
Value Conscious

They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact. They respond well to confident salespeople.

Priorities

Topics Anita cares about

Brand Storytelling
She believes storytelling is the most effective way to connect a brand with its audience, a principle she applies in all her professional and personal projects.
Food & Lifestyle Content
As the founder of The Food Hub Mumbai, she creates content and has collaborated with over 200 hospitality, travel, and FMCG brands.
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Career

Work history

7-2025
Social Media Marketing Specialist
Arcitech
3-2018 - 9-2025
Founder & Social Media Strategist | Content Creator
Instagram
9-2024 - 5-2025
Lead Content Strategist - Social Media
enroutesocial
5-2024 - 7-2024
Digital Marketing and Creative Internship
Professional Hair Products
10-2021 - 12-2021
Social Media Executive
THFIX
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
8-2023 - 6-2025
Master of Business Administration - MBA
Sasmira's Institute of Management Studies & Research
1-2017 - 3-2020
Bachelors in Mass Media ( Advertising )
Guru Nanak Institute of Management Studies - Mumbai
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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