Anita Sharma

Critic
DISC Type : C

Director of Sales, Employee Benefits at The Baldwin Group

Bethesda, Maryland, United States

Overview

Anita has no verified overview

Personality Overview

Critic

Precise

Information Seeker

Unless the value is proven by data, they are unlikely to value fancy features.  They prefer to do logical analysis and value evidence over emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Anita has no verified topics they care about

Media Appearances

Anita has no verified media appearances

Work History

10-2024
Director of Sales, Employee Benefits at The Baldwin Group
8-2022 - 9-2024
Sales Director at Comparion Insurance Agency
9-2019 - 8-2022
Sales Director at Liberty Mutual Insurance
7-2013 - 9-2019
Sr. Branch Manager at Liberty Mutual Insurance
7-2011 - 6-2013
Assistant Branch Manager at Liberty Mutual Insurance

Education

2016 - 2020
Master of Business Administration - MBA from Northeastern University
2000 - 2004
Education details unavailable from University of Connecticut

More Information

Social Presence :

Prographics :

Exp : 14 Location : Bethesda, Maryland, United States Job Level : Mid-senior Designation : Director of Sales, Employee Benefits at The Baldwin Group
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Insights For Selling To Anita

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Don't give superficial answers, they are easily rattled by them
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anita is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Anita

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Anita move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Anita take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Anita

Personality Compatibility


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