Anna Wondany

Trailblazer
DISC Type : DI

Founder | Fractional CMO at Hey CMO

San Francisco Bay Area, United States

Overview

Anna Wondany is a seasoned Fractional CMO and the founder of Advnc Digital and Hey CMO, with a track record of guiding three companies to successful exits. She specializes in scaling businesses by building sustainable marketing engines to fuel revenue growth. People who have worked with her describe her as innovative, creative, and dedicated.

Personality Overview

Charismatic

Assertive

Persuasive

They are charming and can persuade others to support their decisions.  They are not against taking risks and can make tough decisions when required.
 They prefer to ensure that they are in control of the situation.

Topics They Care About

Fractional Leadership
She founded Hey CMO, a resource hub and support platform specifically designed to help other Fractional CMOs and marketing leaders launch and scale their own businesses.
Startup Scaling
Her career is focused on scaling startups and mid-market companies, having successfully driven three different businesses to an exit by building sustainable growth engines.
B2B E-commerce
At HGR Industrial Surplus, she boosted revenue by 78% in one year by launching a new e-commerce platform for industrial equipment, a multi-billion dollar industry.

Media Appearances

Anna has no verified media appearances

Work History

3-2025
Founder | Fractional CMO at Hey CMO
4-2023
Fractional CMO | Founder at Advnc Digital
4-2024 - 2-2025
VP, Digital Acquisition at Flex
6-2021 - 1-2023
Senior Vice President Marketing at HGR Industrial Surplus
7-2019 - 1-2023
Senior Vice President Marketing at iGAM Marketplace

Education

BS from San Francisco State University

More Information

Social Presence :

Prographics :

Exp : 6 Location : San Francisco Bay Area, United States Job Level : Leadership Designation : Founder | Fractional CMO at Hey CMO
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Insights For Selling To Anna

During A Call Or A Meeting

DO's

  • Display high self-confidence and expect them to have a strong personality.
  • Keep your pitch focused on the impact but nurture the relationship too
  • Talk about yourself and some of your achievements at the start of the conversation

DONT's

  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking them how they truly feel about your product
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anna is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Anna

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Anna move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Anna take some risk or not?

  • If necessary, they will be ready to take risks.

You And Anna

Personality Compatibility


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