Anneli Gunnarsson
Login to view DISC.Anneli is the Global VP of Retail Data and Machine Learning at IKEA, leading a team of over 200 people to drive the companys data-driven digital transformation. With a career at IKEA spanning over 20 years, she is a seasoned expert in AI, strategy, and transformational change. Colleagues describe her as determined, kind, and a "can-do" professional.
Anneli is a vocal advocate for ethical AI, stating that "AI has to work for people. " She is passionate about creating a better everyday life for customers and coworkers, emphasizing work-life balance and long-term professional development. She is also active in the broader tech community, serving as an industry awards juror.
Having celebrated her 20th anniversary with IKEA, Anneli has progressed through multiple strategic roles, from procurement to Chief Operating Officer of Digital, within the same company.
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