Annie Chipman

Balancer
DISC Type : S

Vice President, Marketing, Winnipeg Jets at True North Sports + Entertainment

Winnipeg, Manitoba, Canada

Overview

Annie Chipman Stockl is the Vice President of Marketing for the Winnipeg Jets at True North Sports + Entertainment. A former NCAA Division I hockey player with an MBA from Rotman, she brings a unique athlete and business perspective to her role. Her digital team was recently named the NHLs Social Media Team of the Year.

Outside of her professional role, she is a former goaltender for the University of North Dakotas hockey team. This athletic background is complemented by a creative side, as she has a personal passion for drawing and painting. She is also actively involved in community initiatives in Winnipeg.

She serves as an advisor on the national NHL/NHLPA Womens Hockey Advancement Committee, influencing the growth of the sport across North America.

Personality Overview

Diplomatic

Process-Oriented

Slow To Decisions

Even if it takes time, they prefer following the process.  They are polite and respectful but practical. They are comfortable taking a long term view.

Topics They Care About

Women in Hockey
Serves on the NHL/NHLPA's Women's Hockey Advancement Committee and was instrumental in bringing a Professional Women's Hockey League game to Winnipeg.
Digital Engagement
As a leader on the marketing team, her group was named the NHL's Social Media Team of the Year for achieving the highest fan engagement in the league.
Community Support
Actively supports local athletes and initiatives in Winnipeg, reflected in her professional partnerships and a community fund established in her name.

Media Appearances

Annie has no verified media appearances

Work History

5-2024
Vice President, Marketing, Winnipeg Jets at True North Sports + Entertainment
9-2022 - 5-2024
MBA Candidate at University of Toronto - Rotman School of Management
1-2018 - 10-2022
Marketing Manager, Manitoba Moose Hockey Club at True North Sports + Entertainment
6-2017 - 8-2017
Marketing Assistant at True North Sports + Entertainment
5-2015 - 8-2015
Event Marketing Intern at True North Sports & Entertainment

Education

10-2022 - 4-2024
Master of Business Administration - MBA from University of Toronto - Rotman School of Management
2013 - 2018
Bachelor of Business Administration (B.B.A.) from University of North Dakota

More Information

Social Presence :

Prographics :

Exp : 8 Location : Winnipeg, Manitoba, Canada Job Level : Senior Designation : Vice President, Marketing, Winnipeg Jets at True North Sports + Entertainment
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Insights For Selling To Annie

During A Call Or A Meeting

DO's

  • Be personal and polite and slightly formal
  • Be very observant about how they perceive the risk in the decision
  • Unless they are the decision maker, bring other stakeholders into the process early

DONT's

  • Do not sound very transactional, make extra effort to be genuinely interested
  • Ensure that you don’t seem disinterested when speaking to them
  • Don’t try to be overly social in the early interactions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Annie is

  • Low-risk, adoption by others and strong collaterals matter the most to them.
  • Will you ever get a clear answer from Annie

  • They never like to say no directly, they postpone the decisions or just go silent.

Insights For Deal Planning

    How fast (or slow) will Annie move?

  • They can be very slow in making decisions.
  • Can Annie take some risk or not?

  • They are very likely to play it safe rather than taking risk.

You And Annie

Personality Compatibility


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