Anthony Lim is an accomplished commercial director who recently led the OiSTER and Flexii brands at HI3G, where he held full responsibility for P&L, strategy, sales, and marketing. A Copenhagen Business School graduate, colleagues describe him as inspiring, collaborative, and a modern, human-centric leader adept at building trust-based, high-performing teams.
He has a keen focus on digital-first, cost-effective business models designed to challenge established markets. He has successfully positioned brands as offering the "Best in price" while achieving top scores for brand image and product quality.
Interesting fact: Anthony was named to the M-List, a distinction recognizing the top 200 marketing professionals in Denmark.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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