Anthony Mahon in

Anthony Mahon

Energizer · DISC type I
Head Of Global Member Marketing at HUGO BOSS
📍 United Kingdom

Anthony Mahon is the Head of Global Member Marketing at HUGO BOSS, bringing 14 years of experience in creating integrated marketing plans for global brands. He focuses on building strategies that drive brand loyalty and business growth. Colleagues describe him as being creative and personable, with a talent for developing teams.

Outside of his professional life, Anthony is deeply involved in rugby as a volunteer. He serves as the Sponsorships Lead and First Team Coach for Guisborough Rugby Club, demonstrating a clear passion for supporting and growing the sport at a community level. He also previously held a volunteer role at a rugby club overseas.

Unique fact: Anthony has authored articles on fan engagement and satisfaction in professional football, published in fcbusiness magazine.

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Experience
10 Years
Current Role
Head Of Global Member Marketing
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

How Anthony shows up

Imaginative
Informal
Big Picture Person

They are really good at seeing what the long-term impacts of their decisions could be. They are not always early adopters but can be pursuaded by leveraging strong relationships. They are always positive and upbeat, so take their promises with a pinch of salt.

Priorities

Topics Anthony cares about

Global Member Marketing
Leads the global member marketing strategy at HUGO BOSS, focusing on building and retaining brand loyalty across all consumer touch-points.
Web3 in Loyalty
He is actively building a membership program at HUGO BOSS that is fully enabled by Web3, NFTs, and blockchain technology.
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Career

Work history

6-2025
Head Of Global Member Marketing
HUGO BOSS
12-2023 - 6-2025
Head Of Global Marketing Operations
HUGO BOSS
6-2025
Sponsorships Lead
Guisborough Rugby Club
1-2025
First Team Coach
Guisborough Rugby Club
6-2021 - 6-2024
Team Operations Manager
Rugby Club 't Gooi
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2009 - 2011
BA (Hons)
Northumbria University
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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