Anthony Marchetta

Evaluator
DISC Type : Sdc

Vice President Marketing and Commercial Operations at Celldex

Princeton, New Jersey, United States

Overview

Anthony has no verified overview

Personality Overview

Hard To Convince

Thorough Evaluator

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Anthony has no verified topics they care about

Media Appearances

Anthony has no verified media appearances

Work History

1-2026
Vice President Marketing and Commercial Operations at Celldex
7-2025 - 2-2026
Executive Director Marketing & Commercial Operations at Celldex
10-2024 - 7-2025
Senior Director of Commercial Operations at Celldex
4-2024 - 10-2024
Director of Client Services at Profero
11-2023 - 4-2024
Director of Marketing at UroGen Pharma

Education

2013 - 2014
Master of Business Administration (M.B.A.) from The Wharton School
2001 - 2004
BS from Carnegie Mellon University

More Information

Social Presence :

Prographics :

Exp : 22 Location : Princeton, New Jersey, United States Job Level : Senior Designation : Vice President Marketing and Commercial Operations at Celldex
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Insights For Selling To Anthony

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anthony is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Anthony

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Anthony move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Anthony take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Anthony

Personality Compatibility


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