Apurva Shukla in

Apurva Shukla

Critic · DISC type C
Head of Growth at Sumble
📍 New York, New York, United States

Apurva leads growth and engineering efforts at Sumble, leveraging his expertise in product management and go-to-market strategies. He holds an MBA from Kellogg and an engineering masters from Northwestern. His prior experience includes managing large-scale automated email programs at Rippling and leading a cybersecurity product team at Google.

Outside of his tech career, Apurva has a demonstrated passion for law and skilled argumentation. He has competed and won in both national moot court competitions focusing on Indian public law and international business negotiation tournaments. His coursework has also included climate change law and Indian corporate governance.

Unique fact: Apurva won a major international business negotiation competition, drawing participants from top business and law schools worldwide.

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Experience
8 Years
Current Role
Head of Growth
Job Level
Mid-senior
Location
New York, New York, United States
Personality Overview

How Apurva shows up

Negotiator
Critic
Precise

They like to do things independently and don’t look for support from others. Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Priorities

Topics Apurva cares about

AI Business Applications
His recent social media posts focus on the practical application of LLMs like Claude in sales and coding, and defining the ideal customer profile for AI companies.
Growth Engineering
His roles at Sumble and Rippling focus on growth and GTM engineering, including managing ETL pipelines, lead sourcing, and large-scale automated email campaigns.
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Career

Work history

12-2025
Head of Growth
Sumble
7-2023
Growth Product Manager
Rippling
6-2023 - 8-2023
Product Manager
Jigsaw
6-2022 - 8-2022
Product Manager
Google
1-2020 - 9-2021
Product Manager
Leegality.com
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Masters in Engineering
Northwestern University
MBA
Northwestern University - Kellogg School of Management
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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