Aqeelah Ghaffoor

Energizer
DISC Type : I

Strategy Consultant at Anchora Advisory

United Kingdom

Overview

Aqeelah is a Strategy Consultant at Anchora Advisory, specializing in global market entry and business partnerships. With an MSc from the University of London and a McKinsey Forward Program certification, she leverages her experience in commercial strategy and due diligence to drive growth for organizations in international markets.

While her public profile focuses on her professional achievements, her work in global impact sectors and consumer wellness solutions suggests a keen interest in driving positive change and innovation that directly benefits peoples lives.

She led the commercial launch of an advanced blood circulation enhancement solution across Europe and North America.

Personality Overview

Believer

Enthusiastic

Imaginative

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are people oriented, friendly and like creating new connections. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Global Market Entry
Her career is focused on developing go-to-market plans and cultivating strategic B2B partnerships to help organizations expand globally, a core service of her current firm, Anchora Advisory.
Commercial Strategy
She has a proven record of leading commercial strategy, including launching advanced wellness technology into new markets and driving growth at Twinery - Innovations by MAS.
PE Due Diligence
Previously a Project Manager at Stax, she contributed to commercial due diligence projects for global private equity clients, informing their investment decisions through detailed research and analysis.

Media Appearances

Aqeelah Ghaffoor - Anchora Advisory. Featured in Anchora Advisory (official website)

See Now

Work History

2-2025
Strategy Consultant at Anchora Advisory
5-2024 - 1-2025
Consultant - Business Performance Analysis at Jimmy Choo
2-2023 - 4-2024
Team Lead - Industry Research at HolonIQ
6-2022 - 1-2023
Project Manager - Private Equity Commercial Due Diligence at Stax - a global strategy consulting firm
1-2021 - 6-2022
Business Lead - Strategic Partnerships & Growth at Twinery - Innovations by MAS

Education

Master of Science - MSc from University of London
Bachelor of Science - BS from University of Kent

More Information

Social Presence :

Prographics :

Exp : N/A Location : United Kingdom Job Level : N/A Designation : Strategy Consultant at Anchora Advisory
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Insights For Selling To Aqeelah

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Invite them for a lunch or a drink/coffee
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Don’t assume a yes just because they have not said no
  • Avoid cutting into their flow
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aqeelah is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Aqeelah

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Aqeelah move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Aqeelah take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Aqeelah

Personality Compatibility


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