Ariel Macrae, MBA in

Ariel Macrae, MBA

Observer · DISC type ic
Global Marketing Manager at LiveWire
📍 Homewood, California, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
9 Years
Current Role
Global Marketing Manager
Job Level
Middle
Location
Homewood, California, United States
Personality Overview

How Ariel shows up

Value Driven
Assertive
Curious

They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They often ask many questions and rely heavily on information and documentation.

Priorities

Topics Ariel cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

6-2025
Global Marketing Manager
LiveWire
11-2023 - 5-2025
North America Marketing Manager
LiveWire
8-2016
Expert Outdoor/Active Lifestyle Integrated Marketing & E-Commerce Consultant
Shredventure Marketing
2-2023 - 11-2023
Marketing Director
Outdoor Retailer
2-2023 - 11-2023
Outdoor Retailer - Marketing Director
Emerald
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2020 - 2022
Master of Business Administration (MBA)
Western Colorado University - School of Graduate Studies
2011 - 2013
B.S.
Isenberg School of Management, UMass Amherst
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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