Arjun Roy

Sharpshooter
DISC Type : CD

Advertising Specialist at Unusual Digital - Agency for Coaches

Greater Kolkata Area, India

Overview

Arjun Roy is a performance-focused digital marketer at Unusual Digital, skilled in scaling paid media campaigns across platforms like Meta, Google, and LinkedIn. He has a proven record of improving ROAS and reducing customer acquisition costs. People often describe him as strategic, creative, and detail-oriented.

Outside of marketing, Arjun is a passionate and highly recommended nutritionist. He helps clients understand healthy diets and effective exercise, focusing on sustainable lifestyle changes. His approach is noted for being empathetic and professional, helping clients achieve significant improvements in their overall health and fitness.

Unique fact: Arjun combines his expertise in data-driven marketing with a deep knowledge of nutrition and fitness to promote both business and personal wellness.

Personality Overview

ROI Driven

Thorough Evaluator

Precise But Practical

They do not care very much about building rapport or relationships.  They like to stay in control of the negotiation or defining of the terms. They are less concerned about the product and more about its potential impact.

Topics They Care About

Performance Marketing
Expert in driving user growth and reducing acquisition costs through paid media campaigns on Google, Meta, and LinkedIn, consistently achieving high ROAS for clients across diverse industries.
Holistic Nutrition
Passionate about helping busy professionals with fat loss and chronic disease prevention through sustainable diet changes, debunking common myths about 'good' and 'bad' foods.
Funnel Optimization
Focuses on optimizing the full-funnel user journey, from ad creative to landing page conversion, to improve efficiency and drive higher quality lead generation.

Media Appearances

Arjun has no verified media appearances

Work History

11-2025
Advertising Specialist at Unusual Digital - Agency for Coaches
7-2025 - 10-2025
Performance Marketing Specialist at Godesign Media
6-2023 - 5-2025
Founder & Digital Marketing Strategist at ARHTS VENTURES
8-2021
Associate Member at The School of Natural Health Sciences

Education

7-2019 - 9-2022
Bachelor of Arts - BA from Janardan Rai Nagar Rajasthan Vidyapeeth University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Greater Kolkata Area, India Job Level : Junior Designation : Advertising Specialist at Unusual Digital - Agency for Coaches
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Insights For Selling To Arjun

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Speak about competitive differentiation that your product offers
  • Objectively showcase the impact that your product creates

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Arjun is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Arjun

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Arjun move?

  • If convinced, they can reach decisions quite fast.
  • Can Arjun take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Arjun

Personality Compatibility


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