Ashima Agrawal

Visionary
DISC Type : Ds

Senior Director Shopping Experience Product at Albertsons Companies India

India

Overview

Ashima Agrawal is a Senior Product and Digital Executive with 25 years of experience leading product innovation and scaling global experiences for companies like Albertsons, Victorias Secret, and Amazon. She specializes in e-commerce and digital transformation, holding a Bachelor of Business Administration from Devi Ahilya Vishwavidyalay.

She is a reflective leader who deeply values the guidance from her father and professional mentors, believing they shaped her foundation of resilience and compassionate leadership. She often expresses gratitude for the teachers and leaders who have influenced her personal and professional journey.

Ashima recently spoke at the Grace Hopper Celebration on using Generative AI to create "Digital Joy" for customers.

Personality Overview

Early Adopter

Goal-Oriented

Big Vision Person

They might take some time to make their mind up but once they do, they don't change it easily.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

AI in Customer Experience
Passionate about leveraging modern technologies like Generative AI to enhance customer experience, aiming to minimize chores and maximize happiness, which she calls "Digital Joy".
Global Product Scaling
Her experience includes managing global product portfolios, launching products in over 12 countries, and tailoring strategies for international markets at companies like Amazon.
Digital Team Building
Demonstrated expertise in building large-scale teams from the ground up, having established and scaled a 200+ member digital product and analytics team in Bangalore.

Media Appearances

Ashima has no verified media appearances

Work History

8-2025
Senior Director Shopping Experience Product at Albertsons Companies India
5-2023 - 12-2024
Assistant Vice President- Product Platform & Digital Transformation at Victoria's Secret
9-2022 - 5-2023
Head of Product Management, Amazon Pay at Amazon
6-2015 - 9-2022
Head Of Product Management- Selling Partner Services at Amazon
10-2006 - 5-2015
Inside Sales Manager at Oracle

Education

1994 - 1997
Bachelor of Business Administration (BBA) from Devi Ahilya Vishwavidyalaya
1997 - 1999
M.B.A; from MIM, Noida

More Information

Social Presence :

Prographics :

Exp : 20 Location : India Job Level : Senior Designation : Senior Director Shopping Experience Product at Albertsons Companies India
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Insights For Selling To Ashima

During A Call Or A Meeting

DO's

  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't go over them unless you are left with no other option
  • Don't shy away from asking hard questions, but be extra polite
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashima is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Ashima

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Ashima move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Ashima take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Ashima

Personality Compatibility


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