Ashleigh Egan

Examiner
DISC Type : cs

Drinks Marketing Controller & Cask Ale Category Manager (Managed Pubs Division) at Greene King

Stamford, England, United Kingdom

Overview

Ashleigh has no verified overview

Personality Overview

Process Oriented

Late Adopter

Tough To Convince

Being observant comes to them naturally.  They do not like taking risks at all and go for proven options in the end. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Ashleigh has no verified topics they care about

Media Appearances

Ashleigh has no verified media appearances

Work History

1-2019
Drinks Marketing Controller & Cask Ale Category Manager (Managed Pubs Division) at Greene King
7-2014 - 12-2018
Sales and Trade Marketing Controller (Brewing & Brands Division) at Greene King
8-2012 - 7-2014
National Account Controller (Brewing & Brands Division) at Greene King
Channel Manager - UK at Intellisol International
3-1999 - 10-1999
Regional Marketing Manager - KZN, SA at Nando's

Education

1991 - 1995
BA (Hons) 2:1 from University of Nottingham
Diploma (Distinction) from Cape Peninsula University of Technology

More Information

Social Presence :

Prographics :

Exp : 14 Location : Stamford, England, United Kingdom Job Level : Middle Designation : Drinks Marketing Controller & Cask Ale Category Manager (Managed Pubs Division) at Greene King
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Insights For Selling To Ashleigh

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashleigh is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Ashleigh

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Ashleigh move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Ashleigh take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Ashleigh

Personality Compatibility


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