Astrid Bloor is a bilingual (English/German) International Marketing Executive specializing in launching products in untapped UK and German markets. A Business Graduate from Düsseldorf University of Applied Sciences, she has extensive experience in customer acquisition and cross-channel growth. Colleagues describe her as strategic, creative, driven, and collaborative.
She played a key role in launching HomeServe in Germany, leading the development and UX-focused setup of the companys German website.
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Experience
20 Years
Current Role
International Marketing Consultant
Location
Burton Upon Trent, England, United Kingdom
Personality Overview
How Astrid shows up
Risk-Accepting
Friendly Challenger
Conviction Driven
They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.
Priorities
Topics Astrid cares about
International Marketing
Expertise in adapting and implementing multi-faceted marketing strategies for both the UK and German markets.
New Market Entry
Focuses on launching and establishing new products and services in untapped markets, as demonstrated with her work for HomeServe Germany.
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Career
Work history
4-2022
International Marketing Consultant
IMS Ltd
6-2013 - 11-2021
Senior Marketing Manager, Customer Acquisition and New Propositions
HomeServe UK
3-2010 - 3-2012
Senior Marketing Manager - Customer Value
HomeServe UK
5-2006 - 3-2010
Senior Marketing Manager - Acquisition
HomeServe UK
9-2005 - 5-2006
Product Delivery Manger - Savings and product Services
Barclays
In the press
Media appearances
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Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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