Barb Hyman

Galvanizer
DISC Type : Id

CEO at Sapia.ai

London, England, United Kingdom

Overview

Barb Hyman is the Founder and CEO of Sapia. ai, focused on creating a fairer world with ethical AI to eliminate hiring bias. With an MBA from Melbourne Business School and a background in People & Culture at REA Group and BCG, she is described as "strategic, " "inspiring, " and "visionary. "

Barb has a strong passion for the arts, having served in leadership roles as a Non-Executive Director for the Collingwood Arts Precinct and as Deputy Chair for the Centre of Contemporary Photography. This suggests a deep appreciation for community cultural development and creative expression.

Her companys "Smart Interviewer" was developed to interrupt hiring bias at scale, turning text conversations into unique talent intelligence.

Personality Overview

Pragmatic

Socially Adept

Self-Assured

A combination of speed and relationship gets the best response from them.  They are charming and can persuade others to support their decisions. They prefer to ensure that they are in control of the situation.

Topics They Care About

Ethical AI in HR
She is a vocal advocate for creating a fairer world through ethical AI and actively discusses the need to scrutinize AI tools and their claims of 'fairness'.
Future of Hiring
Her work and posts focus on moving beyond traditional CVs and using technology to get to the right talent faster while improving the candidate experience.
AI-driven Communication
She questions the effectiveness of certain AI tools like AI voice SDRs, showing a preference for practical and impactful applications of artificial intelligence.

Media Appearances

Barb Hyman - Founder & CEO Sapia.ai. Featured in YouTube

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Everything AI in Travel - REWIND with Barb Hyman from Sapia.ai. Featured in Spotify

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Barb Hyman: Sapia.ai chief executive on the increased usage of AI .... Featured in iHeartRadio

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Work History

2-2018
CEO at Sapia.ai
7-2015 - 3-2018
Non Executive Director at Collingwood Arts Precinct
5-2015 - 7-2017
EGM People & Culture at REA Group
9-2009 - 5-2015
Head of HR and Marketing at The Boston Consulting Group
12-2014
Deputy Chair at Centre of Contemporary Photography

Education

1994 - 1996
MBA from Melbourne Business School
1988 - 1992
Arts /Law (Honours) from Monash University

More Information

Social Presence :

Prographics :

Exp : 16 Location : London, England, United Kingdom Job Level : Leadership Designation : CEO at Sapia.ai
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Insights For Selling To Barb

During A Call Or A Meeting

DO's

  • Appeal to their sense of self-worth and how they will impact their organization
  • Talk about some of the cool and impressive features of your product
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t make promises that are hard to keep
  • Do not come across as negative or non-supportive, work with them as a partner
  • Don’t rely too much on what they promise, make your own deductions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Barb is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Barb

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Barb move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Barb take some risk or not?

  • If necessary, they will be ready to take risks.

You And Barb

Personality Compatibility


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