Barry C.

Pioneer
DISC Type : IDS

Vice President Sales at StoreForce

Greater Toronto Area, Canada

Overview

Barry C. is the Vice President of Sales at StoreForce, focusing on driving sales performance for specialty retail clients. He has a long history of leadership in B2B sales and marketing. Described by colleagues as strategic, tenacious, and passionate, he holds an MBA from Ivey Business School and a B. Com from McGill University.

In a previous executive role, he successfully grew company revenue by 27% year-over-year, demonstrating a strong track record in customer acquisition and sales strategy execution.

Personality Overview

Driven But Considerate

Friendly But Fast

Dynamic But Sincere

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Retail Performance
His entire focus at StoreForce is on providing tools to help specialty retail stores improve sales, productivity, and achieve targets across all channels.
B2B Sales Strategy
His career history is centered around developing and executing B2B sales and marketing strategies to accelerate revenue growth for various technology and consulting firms.
Employee Engagement
He actively promotes solutions that build loyalty and reduce turnover for frontline retail employees, such as Earned Wage Access.

Media Appearances

Barry has no verified media appearances

Work History

1-2016
Vice President Sales at StoreForce
9-2015 - 2-2016
B2B Sales and Marketing Consultant at Boardroom Metrics Inc.
6-2012 - 6-2015
Vice President, Sales and Marketing at ChannelAssist Inc
8-2010 - 6-2012
Sales, Business Development and Marketing Consultant at BarryCohen.org
3-2008 - 6-2010
Vice President of Sales at Tenzing Managed IT Services

Education

MBA from Ivey Business School at Western University
B. Com from McGill University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Toronto Area, Canada Job Level : Senior Designation : Vice President Sales at StoreForce
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Insights For Selling To Barry

During A Call Or A Meeting

DO's

  • During followups, use calls or text if needed, they should be fine
  • Ask them for a lunch or coffee once some rapport has been established
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don’t hesitate from asking questions or pushing them, but take a formal approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Barry is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Barry

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Barry move?

  • They are generally fast movers and can take quick decisions
  • Can Barry take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Barry

Personality Compatibility


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