Barry Cash

Questioner
DISC Type : c

Managing Director, Head of Professional Development and Training at Oppenheimer & Co. Inc.

New York, New York, United States

Overview

Barry has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Price-Sensitive

They prefer to analyze every situation thoroughly.
  It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Barry has no verified topics they care about

Media Appearances

Barry has no verified media appearances

Work History

2-2020
Managing Director, Head of Professional Development and Training at Oppenheimer & Co. Inc.
3-2013 - 10-2019
Vice President, Branch Office Manager at Fidelity Investments
4-2012 - 9-2012
Chief Executive Officer at Cabot Lodge
3-2009 - 1-2012
Managing Director at Lehman Brothers (in Administration)
8-2004 - 3-2009
Senior Vice President - Branch Manager at Citi Smith Barney

Education

Executive Education Certificate Program from University of Virginia Darden School of Business
BA from Lehman College

More Information

Social Presence :

Prographics :

Exp : 36 Location : New York, New York, United States Job Level : Mid-senior Designation : Managing Director, Head of Professional Development and Training at Oppenheimer & Co. Inc.
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Insights For Selling To Barry

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Barry is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Barry

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Barry move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Barry take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Barry

Personality Compatibility


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