Barry Dobson

Enthusiast
DISC Type : i

Head of Infrastructure at UK TOTE GROUP

Wigan, England, United Kingdom

Overview

Barry Dobson is the Head of Infrastructure at UK Tote Group, leading teams that build and operate AWS-based platforms in regulated environments. He specializes in Kubernetes, Kafka, GitOps, and cloud security, and holds certifications including AWS Certified Solutions Architect and GitOps Fundamentals.

He champions an "infrastructure as a product" philosophy, focusing on creating paved roads that make secure and cost-effective deployment the default path for development teams.

Personality Overview

Amiable & Agreeable

Optimistic

Non-Confrontational

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Cloud Infrastructure
As Head of Infrastructure, he is responsible for his company's entire AWS platform, including container orchestration, event streaming, data stores, and CI/CD.
Platform as Product
He treats infrastructure as a product by building clear platform boundaries and reducing complexity to simplify secure and reliable deployments for developers.
Regulated Environments
His work focuses on building and operating auditable and defensible systems for the highly regulated online gambling industry.

Media Appearances

Barry has no verified media appearances

Work History

10-2023
Head of Infrastructure at UK TOTE GROUP
8-2020 - 10-2023
Software Engineering Manager at UK TOTE GROUP
7-2019 - 7-2020
Solutions Architect at wejo
7-2018 - 7-2019
Lead Software Developer at KPMG UK
5-2017 - 6-2018
Principal Software Developer at BrightHR

Education

1994 - 1996
Electrical from Wigan & Leigh College

More Information

Social Presence :

Prographics :

Exp : 22 Location : Wigan, England, United Kingdom Job Level : Mid-senior Designation : Head of Infrastructure at UK TOTE GROUP
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Insights For Selling To Barry

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Refer to interesting customer testimonials and stress on great customer experience
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be too formal with them, they trust informality more
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Barry is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Barry

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Barry move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Barry take some risk or not?

  • They can take some low-probability risks if needed.

You And Barry

Personality Compatibility


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