Barry Sheridan

Inspirer
DISC Type : id

Senior Manager, Growth Marketing (App User Acquisition) at Indeed

Greater Dublin, Ireland

Overview

Barry is a Senior Manager of Growth Marketing at Indeed, leading the companys global app user acquisition program. With a background that includes heading international digital marketing at StepStone and holding a Masters in Marketing Practice, he has extensive experience managing multi-million dollar budgets and leading high-performance teams.

He was awarded the Multimedia Prize during his studies at Maynooth University for achieving the highest overall marks in his final year.

Personality Overview

Decisive

Charming & Persuasive

Achievment Oriented

They respond well to objective pitches but also attach some value to relationships.  They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something.

Topics They Care About

App User Acquisition
His entire career at Indeed, from Senior Specialist to Senior Manager, has been focused on leading and growing the global app user acquisition program.
Growth Marketing
This is his core function and title at Indeed, indicating a deep focus on scalable and efficient marketing strategies to drive business growth.
International Marketing
Previously managed B2C and B2B campaigns for Irish, African, and Central American markets as Head of Digital Marketing for International Markets at StepStone.

Media Appearances

Barry has no verified media appearances

Work History

12-2024
Senior Manager, Growth Marketing (App User Acquisition) at Indeed
10-2023 - 12-2024
Senior Program Manager, Growth Marketing (App User Acquisition) at Indeed
4-2023 - 10-2023
Senior Specialist, Growth Marketing (App User Acquisition) at Indeed
5-2019 - 11-2021
Head of Digital Marketing, International Markets at StepStone
1-2019 - 5-2019
Senior Specialist, Digital Marketing at StepStone

Education

2013 - 2014
(MSc) Marketing Practice from UCD Michael Smurfit Graduate Business School
2010 - 2013
(BA) Multimedia and Business Studies from Maynooth University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Greater Dublin, Ireland Job Level : Middle Designation : Senior Manager, Growth Marketing (App User Acquisition) at Indeed
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Insights For Selling To Barry

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Clearly address the competitive aspects
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Barry is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Barry

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Barry move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Barry take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Barry

Personality Compatibility


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