Bartosz Barański in

Bartosz Barański

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Head of B2B Eastern Europe at Logitech
📍 Warsaw, Mazowieckie, Poland

Bartosz Barański is a sales and channel leader managing Logitechs B2B operations across 22 Eastern European markets. An expert in the IT and AV industries, he specializes in building high-performing teams and scalable growth strategies. He is a graduate of the Warsaw University of Life Sciences and was recently named Employee of the Year.

Outside of his direct professional responsibilities, Bartosz is a proponent of personal growth, as evidenced by his focus on continuous learning and earning new certifications. People who have worked with him describe him as a professional, friendly, and engaging business partner who is focused on finding solutions and growing business together.

He previously founded TWB Software, a company he envisioned as a "digital bridge architect" to integrate disparate technologies and create synergy.

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Experience
14 Years
Current Role
Head of B2B Eastern Europe
Job Level
Mid-senior
Location
Warsaw, Mazowieckie, Poland
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Bartosz cares about

B2B Channel Strategy
His entire career focuses on developing and executing regional sales strategies across distributor, reseller, and end-user channels in the IT and AV sectors.
AI in Collaboration
He recently promoted an event on how AI is transforming the workplace and holds a certification in AI Proficiency, showing a strong interest in emerging tech trends.
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Career

Work history

9-2022
Head of B2B Eastern Europe
Logitech
5-2021 - 9-2022
Senior KAM / Channel Manager B2B EE
Logitech
3-2017
Owner
TWB Software
6-2018 - 4-2021
ProAV Account Manager
Optoma
10-2016 - 4-2018
B2B Sales Director / Chief Operating Officer
Inter Alnet
In the press

Media appearances

ISE 2023 komentuje Bartosz Baranski z firmy Logitech. Featured in YouTube
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Education
2006 - 2011
master
Szkoła Główna Gospodarstwa Wiejskiego w Warszawie
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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