Becca Smith in

Becca Smith

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VP of Marketing at Purple | B Corp™
📍 Larkfield, England, United Kingdom

Becca Smith is the VP of Marketing at Purple | B Corp™, with over 15 years of experience driving revenue through data-led marketing in the tech sector. Colleagues describe her as a strategic, creative, and hardworking leader who excels at building teams and high-impact, multi-channel campaigns. She attended Wilmington Grammar School for Girls.

She once publicly shared a job opening for her old role to help her former team at Natterbox find the right candidate.

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Experience
7 Years
Current Role
VP of Marketing
Job Level
Senior
Location
Larkfield, England, United Kingdom
Personality Overview

How Becca shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Becca cares about

Data-Led Marketing
Her professional focus is on using data to create impactful marketing with measurable goals and a clear return on investment.
Team Leadership & Mentorship
Recommendations repeatedly praise her as an incredible manager with an exceptional ability to nurture her team's strengths and support their professional growth.
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Career

Work history

5-2025
VP of Marketing
Purple | B Corp™
12-2024 - 5-2025
VP of Demand Gen
Purple | B Corp™
10-2023 - 12-2024
Global Demand Generation Manager
Natterbox
8-2022 - 10-2023
Digital Marketing Manager
Opia
3-2022 - 8-2022
Group Digital Marketing & Communications Manager
Bathroom Brands Group
In the press

Media appearances

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Education
2005 - 2011
High School
Wilmington Grammar School for Girls
Business
NVQ
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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