Becky Cross

Questioner
DISC Type : c

VP Client Services at FIT Technologies

Greater Cleveland, United States

Overview

Becky Cross is the VP of Client Partnerships at FIT Technologies, where she has been since 2015. A Gallup Certified Strengths Coach with a Masters from Columbia University, she focuses on building authentic partnerships through team development and process improvement, and also hosts the "What the Tech" podcast.

Outside of work, Becky lives with her wife and daughter in Shaker Heights. She enjoys exploring Cleveland with her family, particularly the zoo, and pairing good food and wine with friends. Her interests also include following Clevelands professional sports teams like the Guardians and Browns.

Unique fact: Becky was a collegiate golfer and still enjoys volunteering for outings.

Personality Overview

Price-Sensitive

Systematic

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to fully evaluate every situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Strengths-Based Culture
As a Gallup-Certified Strengths Coach, she has published articles and hosted podcasts on implementing strengths-based principles to foster team engagement and productivity.
Authentic Partnerships
Her professional philosophy centers on cultivating long-term success for clients and teams by building a foundation of trust and authentic relationships.
Responsible Business Growth
Discussed how FIT Technologies doubled in size while preserving its people-first culture and client relationships in a recent podcast interview.

Media Appearances

Becky has no verified media appearances

Work History

1-2021
VP Client Services at FIT Technologies
1-2020 - 1-2021
Client Services Team Manager at FIT Technologies
10-2015 - 1-2020
Account Manager at FIT Technologies
1-2013 - 10-2015
Manager, Chamber Relations at COSE
7-2012 - 1-2013
Membership Development Advisor at COSE

Education

2010 - 2011
M.A. from Columbia University
2006 - 2010
B.A. from Muskingum University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Greater Cleveland, United States Job Level : Senior Designation : VP Client Services at FIT Technologies
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Insights For Selling To Becky

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Becky is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Becky

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Becky move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Becky take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Becky

Personality Compatibility


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